Global Strategy, Event Conception, Internal Communications Development

Laboratoires La Prairie represents exclusive, scientifically advanced skin care. The brand’s origins can be traced back to the famous La Prairie Clinic in Montreux, Switzerland – a pioneer in anti-aging cellular therapy.

Working with their US and global marketing departments, I developed launch event concepts and internal communication guidelines.

Understanding that the brand’s DNA is rooted in innovation and science, it was imperative to keep concepts aligned with emerging technology.